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IMEX to Include New Health & Wellbeing Track

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FRANKFORT, GERMANY—A new dedicated Health and Wellbeing track and seminars in English and German on sustainability and diversity are among the features of the restyled education program at IMEX in Frankfurt from May 19 to 21.

They are among 170 education sessions, 30 of which will be in German, within the overall program that is now focused in one area on the show floor—The Inspiration Hub. The extensive program is wide ranging with 10 tracks providing valuable information and insight on Business Skills, Marketing and Communication, Risk Management and Compliance. They will also cover Technology & Social Media, Trends and Research, Creative Learning, and General Education as well as Health and Wellbeing, Diversity and Sustainability.

The health and wellbeing seminars, a program of at least eight sessions each day, will cover areas such as mindfulness in events, the importance of good posture and staying healthy while traveling. There is also a new wellbeing initiative—“Be Well at IMEX.” This is designed to help buyers to stay healthy and rejuvenated during their busy days at the event. In addition, a new Meditation Room offers classes such as yoga, relaxation and guided mediation to help attendees re-energize between appointments.

‘Innovative Approaches to CSR’

The diversity program sessions will include the “Impact of Gender and Generational Shifts in the Meetings Industry” and “The Young Leading the… Not So Young.” Within the Sustainability stream will be a session on “Innovative Approaches to Corporate Social Responsibility.”

There are many new initiatives and developments in the overall Inspiration Hub. It will use a variety of learning styles and areas including seminar rooms, campfires, the research pod, hot topic tables, meet the expert and the creativity zone while the content is also divided into levels of experience: Young Professional and Senior Professional. The German sessions also remain extensive.

Creative Thursday is a further new initiative within the education program with hands-on, interactive sessions. There will also be new early morning deep dive sessions on Business Networking and another on Building Confidence.

Carina Bauer, CEO of the IMEX Group, says, “The developments and additional elements of our education program together add exciting new dimensions that will inspire, engage and satisfy many buyers and exhibitors, whether they are looking to gain CMP/CEU and ISES Points, catching up on technology trends or exploring the latest sustainability solutions. There is something for everyone, whatever their preferred learning style or interest.”

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